
nba g league: established
concept development
2020 was a year of firsts for everyone—the year Ignite made history and began its one-year prospect program. With the combined pressures of the upcoming Draft in the middle of a pandemic year that essentially put the entire sport on hold, the players have had to go above and beyond to prove themselves worthy of a spot in the NBA.
”est.” is a two-part series, following the players at the beginning and end of this historical year, showing the world how they’ve established themselves into the NBA legacy and giving a glimpse into how their progress will impact the future of development leagues as we know them.






laundry service
Gray Kent, Designer & Motion
Kristy Lawrence, Designer
Josiel Correa, Ad
Anna Leone, Cw
Dan Rozier, Cd